Annual Fund

The Annual Fund is a volunteer-based fundraising effort that allows us to meet our mission of advancing education. Historically, Annual Fund donations have provided much-needed funding to ASL to ensure the real margin of excellence in opportunity and programming for students.

ASL’s tuition alone does not cover the true cost of educating its students. Rather, the School relies on 4% of its operating income from charitable donations. Annual Fund gifts have allowed us to make meaningful contributions to ASL, allowing the school to invest in the individual growth and development of each child.

We are proud to have helped prepare ASL’s bright, talented students to be critical thinkers and problem solvers, our future leaders and innovators.

We hope you’ll show your belief in the transformative power of an ASL education by choosing to support us. In the past, Annual Fund gifts have supported the following initiatives:

• classroom equipment and tech
• diversity and financial assistance
• sports and athletics
• cultural opportunities
• Visual Arts
• Performing Arts
• Band, choir, orchestra
• world-class faculty and staff; salaries and professional development
• area of greatest need

Every fall, all parents are solicited for the Annual Fund, as are alumni, parents of alumni, grandparents, and faculty and staff.

Gifts of any amount truly make a difference and are vital to the fiscal health and success of the School.

Each family is asked to give at a level that is commensurate with its ability to do so.

Many foundations and corporations view parent participation in the Annual Fund as an indicator of a school’s strength.

ASL aims for 100 percent participation from all constituencies.

The Annual Fund appeal is managed by the ASL advancement office and is supported by a team of more than 100 parent volunteers.

Appeals for support are personalized and sent in the fall, winter and spring. Volunteers contact parents by email and telephone during the school year.

We can accept gifts in pounds sterling (GBP) or US dollars (USD) in the form of cash, check, credit card, which may provide tax incentives for donors. We can also accept appreciated securities. You are welcome to make your gift directly online. The Annual Fund runs from September through June every school year.

Gifts received between July 1 and 30 June are publicized in ASL’s Annual Report.

Yes, the American School in London is a UK registered charity (no. 312738).

In addition, ASL is supported by the American School in London Foundation, and The American School in London Foundation (UK) Ltd. 

The ASL Foundation is recognized by the US Internal Revenue Service as a not-for-profit organization (US tax ID 13-6258480). 

The ASL Foundation (UK) Ltd. is wholly-owned by the American School in London Foundation and is a charity registered with the Charity Commission for England & Wales (registration no. 1086037). For US federal tax purposes, the Foundation (UK) is classified as a disregarded entity and therefore contributions to the Foundation (UK) are eligible for the US federal income tax charitable deduction (US tax ID 13-6258480).

Learn more

Gift Aid is a UK government program to encourage gifts to charities, helping your gift go further. Learn more.

In 2019-20, ASL received more than £175,000 from Gift Aid toward our Annual Fund goal.

Yes! Many corporations match employee’s charitable gifts and each year they bring much-needed revenue. This kind of support makes a significant contribution, as it can double or triple the size of your gift.

Please contact your company's charitable giving representative for the latest matching gift policies and relevant forms to complete at your organization.

Raising tuition to the full cost per child would be prohibitive. Donations to the Annual Fund—unlike tuition payments—are, for US taxpayers, tax deductible, and contributions from UK taxpayers qualify for Gift Aid. Whether gifts come from an appreciative parent or a grateful alum, each gift is a “thank you” for the experiences and opportunities provided by an ASL education. That’s why when donors ask “how much should I give?” we encourage them to “give enough” to represent their appreciation of an ASL education and to promote a culture of philanthropy.